Your licensing agency for strong brands

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Over 720 innovative licence collaborations and emotive brand experiences successfully implemented.

Best Cases

What we can offer you


build trust, identification and reach, and create images in people’s heads

Target groups

that fit your product perfectly and become your new customers


based on innovative, holistic approaches for a win-win partnership


Innovative, individual creations that we place across Burda platforms to give you excellent reach.

Kids Brands

Successful Brands for Kids & Teens

For every age – from kindergarten to elementary school to teens – we have popular kids brands in our portfolio for exciting and promising licensed products as well as promotions.

Publishing Brands

Our strong lifestyle brands

In our portfolio you will find renowned, well-known, national and international brands, for a holistic product staging or promotion campaign.

BurdaVerlag Brand Licensing

Passion for brands and target groups

Innovative licensing collaborations and emotional brand experiences are our passion. With our successful brands, we are very close to attractive target groups and have deep insights into their needs. On this basis, we develop individual and custom-fit cooperation concepts for you, which we stage with holistic and creative campaigns via our Burda platforms with high reach.

Digital media

With its variety of strong brands and journalistic content, BurdaVerlag is close to the people in Germany and firmly anchored in their lives. This is reflected in the range of 186 printed magazines and 160 digital media products.

BurdaVerlag Brand Licensing
Arabellastraße 23
81925 München

Telefon: +49 89 9250-1301
Fax: +49 89 9250-1304


Phone: +49 89 9250-1301
Fax: +49 89 9250-1304